Local Advertising on KidsOutAndAbout.com for St. Louis area
FREE
The easiest way to advertise on KidsOutAndAbout.com is through a free organization listing.
Free listings can be simple organization listings in which you simply list your organization on our site and it appears on the resource lists for whichever categories you indicate in the check boxes.
Organizations can also list events, classes, and camps that are open to the public. It is completely free to post any activity to our three calendars. Every time you do so, it serves as an ad to the thousands of KidsOutAndAbout readers who access our site each week looking for what to do with their kids.
Click here for instructions on how to list your organization and activities on KidsOutAndAbout.com. If you need assistance, contact KidsOutAndAbout's Vice President of Operations, June Santini, at June@kidsoutandabout.com.
Of course, there are other ways to be even more visible to KidsOutAndAbout readers through various low-cost methods.
Content Ads
1. Upgrade your listing
Organizations who offer resources or events can upgrade their free listing to an enhanced listing. By upgrading your free listing to a paid listing, you will:
- Appear at the top of any listing in which you appear within KOA*
- Enhance your organization and event listings with logo, photos, detailed descriptions, font formatting, and more -- and manage it all at the click of a mouse
- We become your marketing consultants, mentioning you whenever we get a chance via social media, radio/tv, etc.
- Add social networking: Direct links to your Twitter, Facebook, and RSS feeds
- Easily charge the small monthly fee to your credit card, or pay in advance for a discount...All this for only $95/month!
2. Highlights page ads
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Birthday parties
Fall fun
Summer fun
Winter fun
Special needs
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Indoor play centers
Corn mazes
Apple orchards
Halloween
Pediatricians
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Preschools
Private schools
Martial arts
Gymnastics
..and others.
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3. Paragraphs in our e-newsletter
Image Ads
1. Leaderboard and Top Ad space
Leaderboards are offered on a monthly basis; appear at the top of every single page of KidsOutAndAbout.com, and is 728 x 90 pixels. "Top Ad space" is 450 pixels x 150 pixels and also appears at the top of every page, to the right of the season graphic. Ads can be in jpg, png, or gif format, including animated gif format.
The monthly charge for the leaderboard and top ad space varies by KidsOutAndAbout region; please contact KidsOutAndAbout's publisher, Debra Ross, at ross@kidsoutandabout.com to find out the current rates.
2. Square Ads
Advertising on our square ads, which now run down the middle of the page, is priced at approximately $100 for every 9000 views. You supply an ad sized 223 pixels x 223 pixels in jpg, png, or gif format--including animated gif format. Pricing for all of these options is below.
Advertising Rates
| Upgrade to a paid listing (see description above) | $95/month, with a discount if you prepay for a year. |
| Highlights page content ad | $350/year. Email ross@kidsoutandabout.com for more details. |
| Paragraph in your words in any given Thursday e-newsletter that is sent out to thousands of parents in your region. | $100/weekly newsletter. 100 words + graphic |
| Save the Date link in weekly e-newsletter | $30 |
| Leaderboard (see description above) 728 pixels x 90 pixels - jpg, png, or gif format | Between $1000/month and $2500/month depending on the number of average pageviews per month your region receives |
| Top Ad 450 pixels x 150 pixels - jpg, png, or gif format | Between $1600/month and $3000/month depending on the number of average pageviews per month your region receives |
| Square ads. 223 pixels x 223 pixels - jpg, png, or gif format | Pricing is $100 for every 9000 views. The price goes down as the number of views you order increase, up to $500/month for 60,000 views. |
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Refund Policy |
| For coupons, giveaways, and newsletter listings, there is no refund as long as the item was executed properly.
For banner (right-hand-side) ads, if at any time in the course of the ad's agreed-upon life the advertiser decides we should remove the ad, we will do so in a reasonable amount of time (1 business day) and provide pro-rated credit for the remainder of the ad's life, minus a $50 processing fee. For upgraded paid listings, there is no refund for those paying month-by-month. For those who have paid for longer periods, upon being informed of the request to "downsize" to a free listing, we will do so in a reasonable amount of time (1 business day) and provide pro-rated credit for the remainder of the time paid, minus a $50 processing fee. For upgraded listings who may have received any free time as a result of pre-payment, that free time will be deducted from the time remaining on the listing. |
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Terms For new clients' first orders and for advertising requests under $500 that are to be executed immediately, we require pre-payment by credit card or check before the advertising is executed. Clients who have an established credit history with us may be billed Net 15. Other arrangements may be made by special request. |
Contact information
If you are not already in contact with your regional sales manager, please email publisher Debra Ross at ross@kidsoutandabout.com to get his or her contact information.
National Sales and Pricing
For information about sponsorship and advertising on a national level, please download the PDF attachment below.
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